Tucked away in remote British Columbia, Nanook Lodge is a place where rugged coastline, abundant wildlife, and unforgettable fishing excursions come together. When I partnered with the lodge, the challenge was clear: their online presence didn’t match the magic of being there in person.
We set out to change that. I redesigned the entire website to feel as immersive as the lodge itself, crafted a social media strategy that told stories of the wilderness and community, and captured fresh photo and video content that revealed just how stunning the setting truly is. The transformation resonated. Guests could suddenly see themselves in the experience before even setting foot on the dock. Followers turned into guests, and interest grew so quickly that the lodge is now fully booked through it’s open season – with reservations made a year in advance.
SOCIAL MEDIA CONTENT CREATION + MANAGEMENT, WEB DESIGN + CONSULTING, PHOTOGRAPHY + VIDEO
Art Director: Perry Baldwin Photography, videographer and editor: Regan Hodgson
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I am an Art Director and Designer currently in Vancouver