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White Claw

White Claw launched in Canada in February 2020 and has since become the #3 drink in the category. Our task, was to keep that momentum going and continue to create awareness of the brand in through social, establishing brand love and affinity among Canadians while capturing a relatable Canadian look and feel.

Art Director: Perry Baldwin

  ̌

WHITE CLAW

White Claw launched in Canada in February 2020 and has since become the #3 drink in the category. Our task, was to keep that momentum going and continue to create awareness of the brand through social, establishing brand love and affinity among Canadians while capturing a relatable Canadian look and feel.

Art Director: Perry Baldwin
Agency: Ogilvy

  ̌

 
 
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I am an Art Director and Designer currently in Vancouver